Job ID: #
Job Title: CHANNEL LICENSING ANALYST
Job Type: Contract
Company: JUDGE GROUP
Location: California
Contact E-mail: # : Open
Description: Channel Licensing Analyst
Position Summary
The Database Analytics and Ops Team manages marketing data strategy, data marts, and database analytics. The Channel Licensing Analyst will combine sharp analysis and business judgment along with solid communication skills to support channel marketing planning, strategy and data operations.
Responsibilities
Play a pivotal role in supporting the channel marketing team through business analysis and development
Recommend and implement changes that will drive increased return on marketing investment and better efficiencies across channel partners
Work with a team of database managers and statisticians to analyze key business drivers, trends and operating metrics
Develop a plan of execution of deliverables from database team to channel marketing defining key dates and deliverables
Ability to integrate tracking data from online ad servers, e-mail platforms and web site data; knowledge of Doubleclick and Omniture a plus
Manage weekly deliverables of team to key stakeholders in channel marketing team
Identify, develop, codify and share marketing best practice processes across functions of performance tracking, reporting, and list management; prepare presentations and clearly communicate findings from initiatives to senior management and to the broader organization
Provide channel licensing perspective as overall route-to-market (RTM) effectiveness framework is developed
Requirements
Bachelor's Degree
5+ yrs database and channel analysis experience
Experience partnering directly with channel resellers on analysis initiatives a plus
International experience a plus |
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| Role : | CHANNEL LICENSING ANALYST |
| Type : | Permanent Jobs |
| Location : | California, United States |
| Salary : | Competitive |
| Main Industry : | Search Advertising, Marketing & PR Jobs |
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